Whirlpool Received the 2007 ENERGY STAR Sustained Excellence Award
When the Environmental Protection Agency and the Department of Energy presented the 2007 Sustained Excellence Award to Whirlpool's Government Relations Vice President Tom Catania, the following comments were made:
"Whirlpool Corporation continued its dedication to the ENERGY STAR program in 2006 and has now received a Partner of the Year Award 8 of the 9 years since it became an ENERGY STAR partner in 1998. In 2006, Whirlpool took the initiative to integrate ENERGY STAR into every segment of its appliance business, and it has designed, produced, and marketed a full line of ENERGY STAR qualified appliances under the brand names of Whirlpool, Kenmore, KitchenAid, and others. Whirlpool manufactured 590 ENERGY STAR qualified appliances in 2006 and actively promotes its ENERGY STAR qualified products through print, radio, direct mail, and Web advertising. Whirlpool’s integration of ENERGY STAR into sales associate training materials in 2006 was outstanding. Whirlpool successfully communicated the value and benefits of its ENERGY STAR qualified appliances to sales associates and trade partners all over the country. Whirlpool also reached out to energy efficiency program sponsors by developing and circulating its Resource Innovations newsletter, which highlighted its numerous ENERGY STAR promotions and partner collaboration opportunities. Whirlpool has continued to demonstrate a strong corporate commitment to the environment, seen in its use of energy and water savings messaging in several environment-themed community outreach events throughout the country."
